Junior Digital Marketer - January 2022
Marketing Cape Town, Western Cape, South Africa Full time
Description
Rhino Africa, voted World’s leading luxury safari company in 2021, is united under a common vision - to remain the undisputed authority on African travel. To keep #trending at the top of the travel industry and even more so in the digital world, we're on the hunt for a Junior Digital Marketer to join our double award-winning, super international, 5x multilingual Digital Marketing team.
Rhino Africa's in-house Marketing agency, is home to our own tribe of digital marketing #fundis, SEO specialists, wordsmiths, data-savvy business analysts and an audacious team of photographers and designers; all of whom collaborate to share our African passion, experience and knowledge with the world. We're on a safari straight to the top and we're looking for someone to join us on the journey. What we're looking for is more than someone to add some spice to social media - we're hiring for a determined, ambitious and up-to-speed Junior Digital Marketer who is equipped to:
- Develop and implement digital marketing strategies to generate leads and increase brand awareness internationally;
- Execute and monitor digital marketing campaigns based on goals and KPIs;
- Manage Rhino Africa's reputation and brand across platforms like Facebook, Instagram, YouTube & Twitter;
- Develop and oversee a Social Media pipeline of engaging, accurate and on-brand content;
- Collaborate with our analytics team to continuously improve digital marketing performance through the creation of reports and detailed analysis on campaign performance;
- Act on new social media developments, trends and opportunities;
- Deploy communication strategies with existing clients through email marketing campaigns;
- Most of all, inspire clients to undertake a safari or wildlife experience with Rhino Africa.
Requirements
Our ideal Junior Digital Marketer is experienced in campaign roll-out and content creation, carrying at least:
- Qualification in Digital Marketing or a related field;
- 1-2 years of relevant experience in digital marketing or a related field;
- Basic skills in design, editing, copywriting and digital marketing;
- An excellent grasp of and flair for the English language;
- An understanding of Facebook for Business;
- Familiarity with email marketing software;
- An intermediate-level understanding of MS Excel and Google Analytics;
- Eager to learn and develop skills across a variety of Digital Marketing channels;
- Strong attention to detail and problem-solving skills;
- The ability to maintain a high level of productivity under pressure;
- Passion for knowledge of Africa and African travel is advantageous;
- Passion for the digital marketing field;
- Please note: preference will be given to applications from South African PDI citizens.
Benefits
At Rhino Africa, there’s a smorgasbord of added delights. With us, you would:
- Join an award-winning digital agency in an industry-leading company in African travel and help us shape the future of our industry;
- Make an impact - for every 7 people we bring to Africa, we create one permanent job in the tourism industry;
- Carry out your craft in gorgeous offices in the heart of Cape Town - the world's most beautiful city;
- Earn an attractive remuneration package including a competitive base salary, 3% pension fund and 20 days of paid vacation per year;
- Optional Health Insurance coverage with Essential Med;
- Work under visionary leaders who encourage a family culture, open and direct communication and honest feedback;
- Collaborate with a diverse and talented team for all your digital needs;
- Explore Africa - To share our glorious continent with the crash, we offer each of our Rhinos exclusive access to the Roaming Rhinos online travel portal. With the keys to the kingdom you'll unlock travel deals for yourself, your family and your friends. You'll get to take advantage of rebates on activities, transport and accommodation, including our own Camissa House and Silvan Safari Lodge!
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